Tips For Designers & Home Builders When Choosing What Images To Post On Social Media

As a contractor or interior designer, it’s important to use social media to showcase your work and attract new business. In this blog post, I want to share some tips on choosing the right photos for marketing on social media.

Choose high-quality photos that accurately represent your work.

It’s important to use professional-quality photos that showcase the attention to detail and craftsmanship of your work. Avoid using blurry or poorly lit photos, as they can make your work appear unprofessional.

Select photos that showcase a variety of your work.

While it’s important to highlight your best work, it’s also a good idea to showcase a range of your projects. This can help potential clients get a sense of the full scope of your services and capabilities.

Use before and after photos to showcase the transformation of a space.

Before and after photos can be a powerful marketing tool, as they show the transformation of a space and the value of your services.

Use hashtags to reach a wider audience.

By using relevant hashtags in your social media posts, you can increase the visibility of your work and reach a wider audience.

Consider using professional photo editing services.

Professional photo editing services can help to enhance the quality of your photos and make them more visually appealing. This can be particularly useful for photos that may not be perfect, but still showcase your work well.

By following these tips, contractors and interior designers can use social media to showcase their work and attract new business. Professional-quality photos that accurately represent your work and showcase a variety of your projects can be a powerful marketing tool and help to increase the visibility of your business.

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Zac Jackson


I'm a self-taught Toronto photographer. I first picked up a camera in 2011 and since then nothing has felt more natural, from a professional standpoint. I started my career shooting local events. It didn’t take long before my business took off, shooting freelance projects for dozens of clients, which has evolved into a full-time career that has taken me around the world. Along the way, I’ve carved out a really simple philosophy about photography...

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